Engage with VTDigger readers
With 649,000 monthly readers and more than 45,000 newsletter subscribers, VTDigger provides a trusted connection to communities across Vermont. As a nonprofit newsroom, we reach readers who rely on us to understand the issues shaping their lives.
Monthly readers
649K
Monthly page views
1.4M
Newsletter subscribers
45K+
Device
Age
What our readers care about
Environment
Values-driven engagement:
Strong interest in climate, land use and environmental issues shaping Vermont’s future.
Personal finance
Financial decision-makers:
Readers actively engage with cost of living, taxes and economic policy.
Real estate
High-intent housing audience:
Close attention to housing, development and community growth.
Travel
Experience-focused:
Interest in travel and recreation aligns with planning and discretionary spending.
Health and fitness
Broad lifestyle engagement:
Ongoing engagement with health, wellness and access to care.
Cars and auto
Everyday purchasing decisions:
Practical interest tied to commuting, mobility and vehicle ownership.
This combination reflects an audience that is both informed and action-oriented, making decisions about where to live, how to spend and how to engage in their communities.
Some of our sponsors
Opportunities
Homepage takeover
Make an impact with a high value opportunity on our most trafficked site page. Ownership of all placements on the VTDigger homepage for 24 hours. Our most trafficked site page and a high value opportunity for your campaign.
Sponsor Spotlight
Ideal for storytelling that aligns with reader interests. A premium product and bestseller. Content by you that blends with our site look and feel. Placement on our homepage and in our Daily Digger newsletter for 24 hours. Learn more
Section sponsor
Reach a segmented audience with a defined interest. Your ad appears at the top of stories in the category you sponsor plus a static banner displayed to mobile users. We offer sponsorship of Government & Politics, Education, Economy, Environment, Health, Housing and Obituaries.
Banner ads (Run of site / ROS)
Reach readers across every page of VTDigger. Impressions based on a specific date range and number of opportunities people have to view your campaign, defined by you.
Newsletters
Reach highly engaged subscribers. Ownership of up to three ad placements in our daily, speciality or topical email newsletters.
Podcast sponsorship
Connect with civically engaged listeners. Sponsorship of Vermont Conversation for one month or more. Host-read, 30-second ad with copy provided by you.
Job board
Connect with community-minded and professionally engaged applicants. Share remote, hybrid and in-person positions located in Vermont and beyond with our loyal readership. Listings start at $99 for 30 days. Learn more
Event sponsor
Support public service journalism while connecting with engaged audiences. We host a suite of events annually. From political debates to trivia nights, intimate evenings with change-makers and themed events with our journalists.
Specialty projects
Reach readers seeking in-depth, actionable information. Sponsorship of specialty projects like our Legislative Guide or Election Guide.
We can help you build a campaign that connects with our audience
Whether you’re promoting a service, sharing a story, hiring or building awareness, we’ll help you find the right approach for your goals. Contact us by emailing underwriting@vtdigger.org or complete the form to get started.
